TeaGether
New brand creation / Packaging design
industry
Confectionery, Tea
client
Teagether LLC
year
2022
overview
Tea and sweets TeaGether in one box.
challenge
The challenge we were given was to offer customers an opportunity to sample the types of sweets used in the tea-drinking ceremonies of different cultures.
solution
Since tea is a social beverage that people enjoy with friends and family members, we chose a name for the brand that would express the idea of bringing people TeaGether for a tea time experience! The design of the packaging draws immediate curiosity with its quaint wooden table and the lid in the form of a tablecloth laid out ready to receive guests for teatime.
Every detail reflects the respective culture’s style – from the teapots and teaspoons to the chair styles and even the textiles. These designs, mingled with the fragrance of wonderful teas and sweets, offer a truly global flavor experience.